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applicant
Web Content Officer
at Anakut Inc. in Phnom Penh
The Web Content Officer (WCO) is responsible for creating and/or translating content for
CambodiaMeet and other Anakut's web communities.
The nature of web content
Web content can take many forms, including plain text, links, database content, still images
(illustrations, photographs, diagrams), animation, audio, video, interactive conversations (forms, forums, chat rooms, polls, questionnaires, etc.).
Parties in a web project team
There are two main parties in a web project team – web owners and specialist developers:
· Web owners are typically responsible for project management, strategic direction, audience research, information design, providing creative services (graphics, sound, video, etc.), editorial policy and content ownership.
· Specialist developers are typically responsible for providing technical
services (systems design, programming, etc.).
The overall project may comprise a single, integrated team or, more usually, a customer/supplier
relationship, using internal or external specialist services.
Reporting relationships
The most usual reporting relationship for the WCO will be within the team of the web owners,
reporting to the web manager / editor.
WCO Job Description
The WCO role may be full or part-time. It may be combined with other duties within the team of
the web owners or the specialist developers. For example, the responsibilities of WCO may be
integrated within a more general role such as marketing officer or journalist, or be extended to
include some technical responsibilities.
For the purposes of this job description, we will assume that the position of WCO is full-time and
has not been extended to include any other responsibilities.
1. Design and development
[Note: The WCO is unlikely to be primarily responsible for design and development. They will,
however, contribute an important user-orientated perspective to the process.]
· Contribute to audience research as a basis for design of the Anakut's web communities.
· Contribute to the top-level and detailed design of the Anakut's web communities, with
a particular focus on the ways in which the goals for the web communities and the needs of users can be
met through the provision of appropriate content.
· Contribute to the process of information design, to ensure that content is appropriately
structured to meet the goals for the web communities and the needs of users.
2. Co-ordination and planning
[Note: The WCO is more likely to be responsible for implementation of editorial policy than its
formation. However, they may still have a degree of latitude in scheduling content
creation/translation, in managing the work of additional content contributors.]
· Schedule the creation/translation of content in accordance with editorial policy.
· Allocate tasks to additional content contributors.
· Manage the creation/translation of content in accordance with the schedule.
3. Content creation
· Prepare textual content for the web communities (including feature articles, e-newsletters, advertising copy, database content, links, FAQs, etc.).
· Design web forms.
· Prepare scripts for audio voiceovers, for downloading from the web communities or distribution as
‘podcasts’.
· Specify the multimedia content needed to support or work alongside textual content.
· Locate and select appropriate, existing multimedia content, including still images,
animations, music and video.
· Liaise with multimedia specialists in the creation of any new multimedia content.
· Edit copy received from additional content contributors.
4. Web communities promotion
· Use metadata and other methods to optimise search engine positions.
· Communicate with other web owners in order to maximise incoming links.
· Ensure the web communities are listed in relevant indexes and directories.
5. Communication with users
· Respond to user enquiries, comments and suggestions.
· Moderate forums, discussions.
· Moderate chat sessions.
· Edit and/or approve content contributions made by users.
6. Content maintenance
· Update and maintain time-sensitive material.
· Maintain menus, indexes and directories within the web communities.
· Archive and backup content (where this is not automatic).
7. Evaluation
· Conduct or commission ongoing audience research.
· Compile and analyse web communities usage statistics.
· Obtain and analyse user feedback.
· Recommend changes in editorial policy and web communities design.
CambodiaMeet and other Anakut's web communities.
The nature of web content
Web content can take many forms, including plain text, links, database content, still images
(illustrations, photographs, diagrams), animation, audio, video, interactive conversations (forms, forums, chat rooms, polls, questionnaires, etc.).
Parties in a web project team
There are two main parties in a web project team – web owners and specialist developers:
· Web owners are typically responsible for project management, strategic direction, audience research, information design, providing creative services (graphics, sound, video, etc.), editorial policy and content ownership.
· Specialist developers are typically responsible for providing technical
services (systems design, programming, etc.).
The overall project may comprise a single, integrated team or, more usually, a customer/supplier
relationship, using internal or external specialist services.
Reporting relationships
The most usual reporting relationship for the WCO will be within the team of the web owners,
reporting to the web manager / editor.
WCO Job Description
The WCO role may be full or part-time. It may be combined with other duties within the team of
the web owners or the specialist developers. For example, the responsibilities of WCO may be
integrated within a more general role such as marketing officer or journalist, or be extended to
include some technical responsibilities.
For the purposes of this job description, we will assume that the position of WCO is full-time and
has not been extended to include any other responsibilities.
1. Design and development
[Note: The WCO is unlikely to be primarily responsible for design and development. They will,
however, contribute an important user-orientated perspective to the process.]
· Contribute to audience research as a basis for design of the Anakut's web communities.
· Contribute to the top-level and detailed design of the Anakut's web communities, with
a particular focus on the ways in which the goals for the web communities and the needs of users can be
met through the provision of appropriate content.
· Contribute to the process of information design, to ensure that content is appropriately
structured to meet the goals for the web communities and the needs of users.
2. Co-ordination and planning
[Note: The WCO is more likely to be responsible for implementation of editorial policy than its
formation. However, they may still have a degree of latitude in scheduling content
creation/translation, in managing the work of additional content contributors.]
· Schedule the creation/translation of content in accordance with editorial policy.
· Allocate tasks to additional content contributors.
· Manage the creation/translation of content in accordance with the schedule.
3. Content creation
· Prepare textual content for the web communities (including feature articles, e-newsletters, advertising copy, database content, links, FAQs, etc.).
· Design web forms.
· Prepare scripts for audio voiceovers, for downloading from the web communities or distribution as
‘podcasts’.
· Specify the multimedia content needed to support or work alongside textual content.
· Locate and select appropriate, existing multimedia content, including still images,
animations, music and video.
· Liaise with multimedia specialists in the creation of any new multimedia content.
· Edit copy received from additional content contributors.
4. Web communities promotion
· Use metadata and other methods to optimise search engine positions.
· Communicate with other web owners in order to maximise incoming links.
· Ensure the web communities are listed in relevant indexes and directories.
5. Communication with users
· Respond to user enquiries, comments and suggestions.
· Moderate forums, discussions.
· Moderate chat sessions.
· Edit and/or approve content contributions made by users.
6. Content maintenance
· Update and maintain time-sensitive material.
· Maintain menus, indexes and directories within the web communities.
· Archive and backup content (where this is not automatic).
7. Evaluation
· Conduct or commission ongoing audience research.
· Compile and analyse web communities usage statistics.
· Obtain and analyse user feedback.
· Recommend changes in editorial policy and web communities design.
Published at 12-03-2010
Viewed: 191 times
Viewed: 191 times